Brand
Wyler Vetta has made inspiration its engine, an energy that reflects and amplifies colors, emotions to find a deep and authentic connection between the outside world and the deep self.
This is why every watch in the Wyler Vetta collections is capable of inspiring the wearer, accompanying him or her on a journey through ever new perspectives and points of view.
With an eye and a spirit open to grasp the sometimes unexpected and timeless beauty of what surrounds it, whatever the context, natural or metropolitan.
The soul and temperament of someone who is able to draw on the best of different worlds.
Italian creativity and innovation, American courage and spirit, Swiss precision and high technology: the soul of Wyler Vetta reflects these worlds, drawing its essence from them; that distinctive character since 1896.
Inspiration as a reflection of the world, a force that starts with what surrounds us.
Mission
Putting 125 years of experience in the making of ultra-resistant and innovative timekeepers on dynamic people, always in movement, who need precision and performance in their activities without having to give up style.
1896
Paul Wyler is born.
1923
Wyler S.A is built.
1924
The first Wyler’s Watch is produced.
1927
The Incaflex balance is invented, revolutionizing the world of watchmaking.
1930
Innocente Binda imports Wyler watches into Italy calling them Wyler Vetta.
1931
On October 8th, several Wylers are launched from the top of the Eiffel Tower to demonstrate their strength and indestructibility. A notary attests to their functioning after the fall.
1934
The Italian national soccer team wears Wyler Vetta watches as they become World Champions for the first time.
1935
Wyler presents the first self-winding watch with the “cricchetto system”. The world’s first automatic watch with a non-round shape was born from an idea that was as simple as it was ingenious: the winding of the movement is activated by a “cricchetto” system that uses the pressure exerted on the case back by the movement of the wrist. The watch was exhibited for over fifty years at the Museum of Science and Technology in Milan.
1944
In America, scientist Albert Einstein praises the quality of his Wyler Hermetic Chronograph.
1948
Vittorio De Sica is awarded best director in the world for the film “Bicycle Thieves” and receives the award wearing his Wyler Vetta.
1956
The 1931 Eiffel Tower watch launch event is repeated, this time with even sturdier models featuring one-piece construction, typical of the brand’s sportier collections.
1959
The new Wyler factory is inaugurated in Biel. For the occasion, a special model is produced, in a limited and numbered edition, a Tricompax Chronograph, subsequently named Crono Panda by collectors all over the world.
1962
New launch event for Wyler Vetta watches from Seattle Tower.
New launch event for Wyler Vetta watches from Seattle Tower.
The Dynawind Heavy Duty Collection is enriched with a new model, professional diver, again with water resistance of 660 feet, 201.168 meters to be precise.
1964-1965
Two new collections are dedicated to the Dolce Vita and its most famous characters, Gassman, Loren, Mastroianni: Diadato, the most characteristic WylerVetta carré watch and Crono 726, a beautiful and very rare chronograph with complete calendar.
1968
Two new collections are dedicated to the Dolce Vita and its most famous characters, Gassman, Loren, Mastroianni: Diadato, the most characteristic WylerVetta carré watch and Crono 726, a beautiful and very rare chronograph with complete calendar.
1985
It is the year of the first Titanium Chronograph branded Wyler Vetta, 200 meters of water resistance at a truly amazing weight for a 39mm automatic chronograph watch.
1994
It is the year of the first Titanium Chronograph branded Wyler Vetta, 200 meters of water resistance at a truly amazing weight for a 39mm automatic chronograph watch.
1996
To celebrate the 100th anniversary of Paul Wyler’s birth, two versions of the Centenaire watch are produced: the first in a limited and numbered edition of 100 pieces with an automatic manufacture movement and original Incaflex balance; the second, with an automatic manufacture movement 2671 in a limited and numbered edition of 400 pieces. The watch is rectangular in shape to honor 65 years since the brand’s first rectangular automatic, the Mater, in 1931.
2004
Richard Gere signs for Wyler Vetta Espacitè Collection.
2016
For the 110th anniversary, the Heritage collection is produced, replicating one of the most beautiful guilloché dials from the Wyler Vetta archives.
2021
In 2021, to mark the 125th anniversary of founder Paul Wyler’s birth, the Jumbostar Automatic Chronograph, a reissue of the iconic 1968 watch, is produced in a limited edition of 125 pieces. In the same year, the new company Wyler Vetta S.r.l. is established, headed by Marcello Binda. Wyler Vetta enlists the collaboration of Fulvio Locci, one of the best watch designer, able to level up both the stylistic and the graphic elements of the brand.
